The Bolder Boulder, a Memorial Day tradition since it was co-founded in 1979 by Steve Bosley and Olympic medalist Frank Shorter, attracts over 50,000 participants each year. On May 25, 2009 organizers signed the race’s 1,000,000th entrant.
Widely recognized as a Mecca for active lifestyles and outdoor recreation, Boulder is home to the Outdoor Industry Association and a high concentration of businesses involved in the outdoor recreation industry including manufacturers, distributors, retailers, and service providers.
Boulder area companies in the Outdoor Recreation/Active Living industry include the Boulder Center for Sports Medicine, Boulder Running Company, Catalyst Communications, Crescent Moon, GoLite, Kelty, Mountain Sports Media, Newton Running, Pearl Izumi, Prana, Rocky Mounts, SmartWool, Spyder Active Sports, and Title Nine.
|Number of Firms||184|
|Number of Employees||2,460*|
* includes seasonal and part-time workers
Source: University of Colorado Business Research Division (2010)